IBCC – Excuses

Well, this is true. If you don’t get yourself checked and find excuses, cancer evolves and it grows. And in this ad you see every word, every thing you might say not to get an exam, gather and form a bigger and bigger tumor. 

Ad agency: Ogilvy, São Paulo

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s