Hulu is a website where people can watch TV online. And well, TV is said to make you brain turn to goo and make you a lot dumber, so the advertisers took advantage of this thing. They took some great names like Seth McFarlane (the creator and voice behind Family Guy and American Dad!), Eliza Dushku, Alec Baldwin and Denis Leary and wrote a great script along the lines that them and the people at Hulu are all aliens who are trying to take over the world through the means of TV.
Ad agency: Crispin Porter + Bogusky, Boulder